Chapter: 8
The Ride of Your Life
- Is Surfing Hip?
- Lisa Andersen Surfs Better Than You
- Killer Cute
- Kelly Slater is Just Warming Up
- Rebel for Hire
- I Believe I Can Fly
- A Monster in Half Moon Bay
- Mark Foo's Last Ride
- Open Throttle
- Laird Means Lord
- Tahitian Scream
- A Webcam for Every Wave
- Last Call for Print Media
- Taylor Steele Likes it Rough
- Searching for the Perfect Phrase
- Hollywood Tries Again
- Thirty is the New Twenty
- Andy Irons' Poetic Fury
- The Beast and Beyond
- A Dance with the Past
- Foam is Dead, Long Live Foam
- Nature Gets a Makeover
- Surf in a Box
- The End of History
Last Call for Print Media

Steve Pezman, Surfer's Journal. Photo: Jeff Divine

Stab cover, 2006

David Carson SURFER design, 1992

Writer and editor Derek Rielly
Opening an issue of The Surfer'sJournal was like stepping into a hushed, well-appointed library. Plenty of Times Roman-set text. No exclamation points. No reader contest giveaways. The Journal was beautifully designed and photo-edited, and printed to an almost art-book quality standard.
While the internet arrived, collapsed, and recovered during the late 1990s and early '00s, traditional surf media did nothing but thrive. The surfing population exploded, and wave-riders everywhere wanted their mags, videos and DVDs—and their surf websites. This wasn't a zero-sum game, at least not yet. The pie simply got bigger for everybody. Print was especially hot. Internationally, the number...
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